Smart Bees is an augmented reality app that describes the different types of bees and how they work together in a bee hive. The main intention is to raise awareness for bee protection in a playful / educational way. Lovely graphics and sound effects ensure, that children of all age can understand the duties every single bee has to fulfill and ensure a functioning natural infrastructure inside a colony.
This project was developed on the basis of a concept provided by the agency. Challenges were developing a "scanner" functionality to be used by the app to identify which of the 5 Smarties rolls were purchased. The typical "rolls" were printed in five different designs, each corresponding to a type of bee. Since no "test product" was provided, this had to be self-created in order to simulate and test the end result. Furthermore:
This AR App was developed in cooperation with 3D-Artist Alex Glawion